An introduction to research methods for real world research.
The aim of this Module is to provide the student with: an understanding of the principles of research methodology and the methods and processes for conducting research in business and management; and the necessary knowledge and skills to undertake an independent investigation in these fields.
By the end of this module the student should be able to:
1. Review current knowledge and establish its status and limitations;
2. Identify a business or management research problem/question and explain its relevance to practice and its significance as a potential contribution to existing knowledge;
3. Select and justify a research methodology to meet specified research aims and objectives;
4. Analyse and interpret primary/secondary research data.
1 Introduction to Research
Explaining the nature and purpose of research; Classifying the different types of research (quantitative qualitative, mixed methods) and how they map within the different philosophical paradigms (positivism, interpretivism, pragmatism).
2 Dealing with Practical Issues
Identifying the main stages in the research process; Identifying/generating a research topic and setting research objectives; Developing a research strategy; Identifying ethical issues in conducting research.
3 Searching and Reviewing the Literature
Explaining the purposes of a literature review and defining the main steps in conducting it; Searching, evaluating, organizing and synthesizing relevant literature.
4 Data Collection and Analysis
Approaches to qualitative and quantitative data collection; Data collection using a mixed-methods design.
5 Writing a Research Proposal
Purpose and structure of a research proposal.
6 Descriptive Statistics
Summarizing and visualizing data sets; Exploring the relationships between variables.
8 Inferential Statistics
Hypothesis testing; Selected hypothesis tests.
Statement on Teaching, Learning and Assessment
The module will develop students' research skills through structured (theoretical) input and through practical application, including lab based work, with delivery including lectures, lab sessions, tutorial sessions and supporting drop in clinics. In week 7, students will have the opportunity to participate in activities that will provide them with feedback and feedforward.
Teaching and Learning Work Loads
|Supervised Practical Activity||14|
|Unsupervised Practical Activity||0|
Credit Value – The total value of SCQF credits for the module. 20 credits are the equivalent of 10 ECTS credits. A full-time student should normally register for 60 SCQF credits per semester.
We make every effort to ensure that the information on our website is accurate but it is possible that some changes may occur prior to the academic year of entry. The modules listed in this catalogue are offered subject to availability during academic year 2019/10 , and may be subject to change for future years.